William Hill

This profile page is maintained by GamCheck under the Open Government Licence to ensure public access to verified gambling operator information. Brand names and logos are displayed in accordance with section 11(2)(c) of the UK Trade Marks Act 1994. All trademarks and logos remain the property of their respective owners. Information last checked: 12th September 2026.

Overview

William Hill (williamhill.com) is an online sports betting site launched in 1998 and operated by WHG (International) Limited. The site is licensed and regulated by the Gambling Commission (license no. 39225), therefore authorised to accept players from United Kingdom.

License

Status: Active
Regulated by: Gambling Commission
Operated by: WHG (International) Limited
License number: 39225

View license

Details

Website: williamhill.com
Brand founded: 1934
Website launched: 1998
Sports betting launched: 1998
Apps: iOS (App Store), Android (Google Play)
Services: Sports betting, Casino
Affiliate program: William Hill Affiliates

Payments

Minimum deposit: £5
Minimum withdrawal: £5

Bonus

Type: Free Bets
Minimum deposit requirement: £10
Minimum bet requirement: £10 at minimum odds of 1.50
Maximum bonus: £30
Expiry: 7 days
Terms and conditions: Ends 31.12.26. New UK customers only, registering with promo code R30. Make your first deposit of £10+, then place a £10 single bet from main balance at odds of 1/2+ on any sports market (excluding Virtuals). Get £30 in Free Bets (3x£10) after settlement. Free Bets valid on any sports market excl. Virtuals, expire in 7 days, non-withdrawable and must be used in full (£10 each). Deposits via PayPal, Neosurf, Paysafe, Apple Pay, NETELLER, Skrill, ecoPayz, Kalibra/Postpay and WH PLUS Card excluded. One per customer. Full T&Cs apply.

Contact

Email address: customerservices@williamhill.co.uk

FAQ

: Yes, William Hill is licensed and regulated by the Gambling Commission under the license number 39225.
: Yes, William Hill have a sports betting app for iOS (App Store) and Android (Google Play) devices.
: William Hill are currently offering sports betting and casino.
: Yes, the sports betting welcome bonus at William Hill is: Bet £10, Get £30 in Free Bets. (Last checked 12th September 2026).
: You can contact William Hill customer support via email on customerservices@williamhill.co.uk.

Customer reviews

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